Today billions of sites are present but when we search engines like Google about particular keywords we only some sites on page 1. How are they ranked on top? This is because of SEO. SEO (Search Engine Optimization) is the work of professionals which makes your content much attractive to visitors. This results in a higher position of your website in a list of sites that are made by major search engines like Google, Yahoo, etc. automated programs are used by search engines to browse the internet and also creates content’s index present in that particular site.
SEO, in general, have two types:
- On-page SEO
- Off-site SEO
On-page SEO
On-page is concerned with on-page content and this thing will make easy for search engines like Google to look your content on your sites and finds whether this is of high quality or not.
Off-site SEO
In this search engines like Google analyze your on page content determine its quality by employed linked on your site.
The impact of Web Hosting On SEO:
The main purpose of search engines is to deliver relevant or highly effective content irrespective of the place of hosting. Web hosting has a greater impact on search ranking along with your customer retention. Hosting is very interesting and more importantly, it is useful for SEO in many ways. These handful ways are:
- Speed
- Stability
- Ease of management
Speed
Speed is the important factor that affects most on your site. Search engines like Google want from your page to load quickly. It is simply the do this and not the hardware because it does not depend on your hardware. But there are also web hosting tools and tricks that help your site to speed up database queries ad code execution. This thing would help your SEO to be stronger.
Stability
Your SEO can be badly affected by outages and can make your SEO unstable. High level of uptime is maintained by your web host. The influx of traffic can help to maintain your site to not buckle when it ranks on top of search engines like Google.
Ease of Management
Web hosting for SEO is not the wastage of time in irrelevant things like chasing down of bugs and tweak settings because these will not help in making your SEO more attractive because is related excellent content marketing that helps users to find the same relevant or good content. There are some web hosting sites that provide hosting services that help you to maintain your business at very high level.
Selection of Web Hosting
Things that must be in your mind before hosting any side because it has a direct link to your business.
- Kind of Host you required.
- Terms of hosting
- Find Customers Reviews
- Pick a relevant host
Kind of Host You Required:
There are many types of hosting. Firstly you have to find the type of hosting you need because it is characterized into three main types:
- Dedicated web host
- Virtual private server
- Shared web host
Terms of Hosting
Every web host has few aspects that you must have to learn in order to examine whether it is correct or not because some can be relevant to your category. Things that must be considered are:
- Bandwidth
- OS
- IP address
- Physical location of server
- Server uptime
- Included site builder
Find Customers Reviews
Reviews have a better impact. This will show you whether it is useful for you or not. If you are not familiar with that particular hosting then do not try it without reading reviews because it can harm you badly if not suitable for you. Also look customers’ reviews o support forums like social media. This thing will give complete information and can satisfy you.
Pick a Relevant Host
Remember this thing that hosting can contain dissatisfied customers also. So do not make any decision by reading any single review. Check the reputation of that particular hosting completely and then if it is good in your views then select it without wasting any further time.
In short, we can say that SEO is an attractive but difficult tool and it is mostly dependent on hosting. These two things are parallel to each other if one thing decreases then it will automatically affect on second.